Top Sellers

Primal Strength Anti-Burst Slam Balls are designed to be used to improve core strength. The heavy duty, anti-burst Slam Ball has a thick rubber...

The Primal Strength Rubber Hex Dumbbells are available in pairs in sizes 1-50kg. The dumbbells have been beautifully designed to ensure that they n...

Specifications: The discs come in a weight range of: 5kg, 10kg, 15kg, 20kg, 25kg. The discs have a full 2-year commercial warranty. The Primal St...

The Pro Series Coloured Bumpers are our bestselling Olympic disc. The bumpers are aesthetically superb and will add to the look of any premium gym...

The Stealth Commercial Fitness Premium Rubber Olympic Discs are extremely heavy duty and have a unique, tri-grip design. The discs are aestheticall...

Natural Rubber Olympic-Training Bumper Plates Brushed-Steel, Rounded-Centre 50mm Holes Rated to 2% Tolerance of Displayed Weight Range from 5 to ...

Introducing our high-quality barbell collars designed to securely lock Olympic bars in place during intense workouts. Engineered to fit Primal Olym...

Heavy-Duty Power Bands Four Sizes; 15mm, 22mm, 32mm, 45mm Colour-Coded, Premium, Layered-Latex Rubber Designed for Stretching, Strength & Pow...

The Primal Strength Urethane Bumper Plates are our highest quality Olympic bumper plates. The Urethane bumper plates have a machined-steel core and...

Experience quality and durability with PRIMAL Performance Series PVC Hex Dumbbells. Crafted from ultra-hard PVC, these dumbbells are designed to p...

Primal Strength Wall Balls are manufactured to commercial gym grade and provide the perfect conditioning tool for a range of athletes. They can be...

The Primal Strength 7ft Black Bar is 400kg-rated bar with 50mm Olympic ends. The bar is an ideal entry level bar for PT studios and home gyms. The ...

The Primal Pro Series Cast Kettlebells are widely regarded as the best premium-cast kettlebells available. The kettlebells are a must have item fo...

Primal Performance Series Double Handle Medicine Balls are perfect for any gym , sports team or training environment. The premium design includes ...

The Commercial Swiss Olympic Bar has been engineered to be used as a multi-purpose, dual grip pressing bar. The bar has both narrow and wide-grip n...

This Primal Strength AbMat is a simple Ab mat that allows athletes to perform effective sit-ups and crunches all while reducing discomfort and sus...

Available in four strength from 100lb (45kg) – 200lbs (91kg) Each band is 14″ (35.5cm) in length and 8cm width. Comfortable Elasticised Fabric No...

Primal Personal Series Cast Iron Olympic Weight Plate *Sold in singles*

Primal Strength Commercial Hex Dumbbell Set with Two Tier Dumbbell Rack and PVC Floor Mat is perfect for any PT Studio or home space. The set incl...

Flat to Incline bench Adjustable to 5 positions Integrated handles and wheels Max loading 250KG ADDITIONAL INFORMATION Weight 28.5 kg Dimen...

DoubleBells™ are a double handled resistance training tool designed to maximise training variety whilst using a single implement. DoubleBells™ r...

The Rebel Commercial Fitness Camouflage Sandbags have a unique, camouflage design with easily recognisable, colour-coded and numbered end-caps. Th...

The Primal Strength Steel Speed ropes have exceptionally smooth bearings for a rapid, multi-directional spin. The lightweight steel handles have a...

These high-quality plates can be used in competitive environments. The incremental plates allow users to add smaller amounts of weight to their ba...

The Stealth Commercial Fitness "Be Strong" 4-Needle Olympic Bar has been engineered to be used as a multi-purpose bar for Power-lifting, Weight-lif...

The Primal Strength Competition Kettlebell delivers a highly accurate, calibrated-kettlebell perfect for both competitions and technique work. The...

The Primal Strength Jammer System Convergent Handles take the “Jammer” concept to a whole new level, letting you perform countless plate loaded ex...

The Primal Teflon Coated Dual “LINDA” Pink 4-Needle 15kg Olympic Bar is a UK first. We have utilised the same, damage-proofing technology as with m...

The latest Metal Quick Release Lock Collars from Promal Strength are perfect to keep your bumpers securely on the bar. The solid metal constructio...

The Primal Strength Alpha Compact Functional Trainer has been engineered to be an ultra-smooth dual pulley machine offering a wide variety of exerc...

The Primal Strength Squat Ramps are individual, fully welded squat ramps. The ramps increase your range of motion to improve your squat. The steel...

The Primal Strength 'Linda' 15kg Dual Bar has been engineered to be used as a multi-purpose Olympic bar. Aptly named Linda, after the Linda WOD an...

The Primal Strength Austin Texas Power Bar has been engineered for use as a multi-purpose power bar for deadlifting, squatting and benching. When d...

Re-engineered to give even more training variety and with a sleek new look, the Primal Strength V2 Belt Squat is designed to allow users to perfo...

The Primal Strength Commercial Platform has been engineered with an extremely durable yet smooth 30mm Hardwood centre. our wood is engraved and va...

WORLD EXCLUSIVE! THE FIRST EVER BAR DESIGNED FOR HIP THRUSTS! Each time starting with legs straight, roll bar over knees into position, then be...

The Primal Hip Thruster and floor GHD is perfect for glute exercises, power work and hip extensions. The Hip Thurster/GHD combines both an oversiz...

The Primal HIIT Skier has been designed for the most robust environments. The HIIT Skier is ideal for the gym floor and for in functional, studi...

Storage solution for mats with eyelets Adjustable eyelet rods to 62cm spacing Lockable heavy-duty castor wheels Heavy-duty steel construction Ma...

Premium Urethane Finish Brushed Steel Inserts 1.25-25kg Range Thinner Plates, Perfect for Plate Loaded Machines 3-Year Full Commercial Warranty ...

Minimum order quantity - 6 Tiles The Primal Strength 40mm EPDM Premium 1m x 0.5m Gym Tile is our industry-leading premium gym tile. The tile is ma...

The Commercial Olympic Bench with Spotters and Platform has been engineered for power lifters and IPF style competitions. It truly is the ultimate...

The Primal Strength Kevlar Sandbags have been designed with the toughest workouts in mind. Coated in Kevlar fibre they will withstand the rough ...